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Tokio Hotel's frontman Bill Kaulitz joins Rock legend Alice Cooper to support Saturn, an electrical appliance retailer, and was shot by Tino Pohlmann in a Hollywood studio in Los Angeles. The 21-year-old Bill and his band became famous in 2005 and have been celebrating impressive international success ever since. The band have won an astonishing 58 platinum and 88 gold discs, and have received a record-breaking 89 national and international awards.
This time we staged the 2011 canyon roadbikes in Belgium. Hot spots included the Mur de Huy and the Côte de la Redoute, as well as the Zolder race circuit. Our most famous model was once again Erik Zabel who often made us hold our breath during his special cycling manoeuvre.
The catalogue will be published in a few days; a sample will be included in this blog.
For the opening in Hamburg of North Germany's most modern sport megastore, we produced four themes covering fitness, football, running and outdoor sports. The campaign, entitled 'your heart beats faster', shows that sport is more than just physical exercise. Sport is passion, devotion and enthusiasm. The observer will recognise themselves in the themes and be emotionally gripped.
...some more impressions of my last trip to L.A. in August 2010.
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