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Since 1911 the riders tortured over the legendary mountains of the Alpes. We attended this year the Tour de France through the alpes for german bike manufacturer Canyon Bicycles and for my long-term project - the Tour de France. 31 riders was discontinued after the first two weeks of pain and chrases - they couldn`t finish in Paris. My compassion are by the injured and discontinued riders.
Together with DDB Tribal Berlin we produced the Vattenfall City Night Run campaign comprising two city light poster (clp9) and two motion billboards. Once again, a thousand runners take part in this year's event and will test their limits on the Kurfürstendamm.
Cadel Evans finished the crucial time trail in Grenoble as second at this year`s Tour de France - what made him the winner of the yellow jersey 2011. Congratulations Cadel!
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